Video is one of the most important marketing tools for consumers in this day and age. The “lazy” consumer often cannot be bothered to read...
read moreStoryBrand: 7 Steps to an Effective Marketing Strategy
Everyone loves a good story. It’s simply human nature to crave a strong, clear, focused narrative. To create good marketing, you need to tell a...
read more5 Elements Every Homepage Must Have
A website homepage can make or break a business. For a homepage to be effective, it must: Look good Effectively present the product or service...
read more9 LinkedIn Networking Mistakes That Will Harm Your Brand
LinkedIn is arguably the best online space for professional marketing and networking. When done right, it offers the opportunity to expand your network, enhance the...
read moreUndeniable Reasons Why Your Business Needs a Blog
You might be thinking, “I don’t know anything about blogging,” or maybe you already have a blog but it’s not generating much traffic, so you’ve...
read more5 Essential Blueprints for Your Brand’s Story
Humans naturally crave stories. It’s in our DNA. Stories offer a basis for relatability — something we can see ourselves in; something we can emotionally...
read more16 Ways to Score Big on Email Deliverability
It’s no surprise we love content marketing — email marketing being a big component of that. However, your emails, regardless of how great they are,...
read more5 Ways to Boost Your Social Media Campaign
Social media has exploded in recent years, becoming one of the most effective forms of online advertising. Whether you run a brick-and-mortar retail store, e-commerce...
read more2 Simple Guides For Google AdWords & Facebook to Expertly Drive Traffic
For business owners, a primary objective is to drive sales and generate fresh leads. This usually means formulating traffic- and lead-generating campaigns. The goal of...
read moreMust-Know Terms for Content Marketers
Every week we throw a lot of important content marketing info at you. Hopefully, all of its lands and offers valuable insight to taking your...
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