With Labor Day officially behind us, retailers can begin planning for the next busy shopping holiday: Halloween. According to the National Retail Federation (NRF), Americans...
read moreThe 5 Biggest Content Marketing Mistakes to Avoid
Publishing Text Content as an Image You might be wondering why any webmaster or blogger would intentionally publish text content as an image. Well, the...
read moreReasons Why Your Social Media Content isn’t Being Shared
Not Posting Images Are you posting images to your social media accounts? If not, you are missing out on one of the easiest ways to...
read moreHow Twitter Cards Work
Twitter, the world’s most popular 140-characters-or-less “microblogging” platform, can be used to attract new customers and boost sales. Whether you operate a local or online...
read moreEnhance Your Adwords Campaigns With Sitelink Extensions
Originally launched back in 2000, Google Adwords has become one of the largest and most popular self-serving online advertising platforms. Business owners and entrepreneurs can...
read moreWhy You Should Embrace Consumer-to-Consumer Marketing
Still trying to wrap your head around the concept of consumer-to-consumer (C2C) marketing? No, we’re not talking about consumers selling products on eBay or Craigslist...
read moreAre You Getting the Most from Your Radio, TV and Print Advertising?
It’s so often the case we feel we have to make this decision for our business: Should I spend money on radio, television and...
read moreDesktop Websites are No Longer Necessary, Says Google’s John Mueller
You may want to think twice before building a new desktop website, because Google claims they are no longer necessary. Desktops have long been the...
read moreHow to Plan Your Online Marketing Strategy
The advent of the Internet has revolutionized the way in which businesses market their products and services. No longer are companies forced to rely on...
read more5 Tips to Improve Your PPC Campaigns
1) Split Test So what is split testing and why should you do it? Split testing involves running two or more ad variations simultaneously, and...
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