When you’re running a few advertising strategies as part of your digital marketing plan, you should be getting leads from several sources. And that’s great. But...
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Across all sectors and industries, the fourth quarter is generally considered the most profitable time of the year for businesses. Which is why it is...
read moreThe Essentials of Google Display Ads
There are several forms of online advertising – and all of them have a place in your digital marketing strategy. Google display ads are a key...
read more[Video] SEO or Paid Ads – Which is Right for Your Business?
Reaching your target audience is possible when you have the right marketing strategy. Every day, it’s estimated that 8.5 billion searches are processed on Google....
read moreEffective Email Campaign Strategies
Compared to most components of digital marketing, email has been around a very long time. It’s old-school, as far as technologies go – but that...
read more[Video] Five Steps to Your Best Campaign
Launching a successful marketing campaign takes planning and strategy. Here are five key steps to ensure your next campaign achieves its goals. 1 Create...
read moreBoosting Your Brand’s Presence with Social Media Advertising
Social media is a huge part of our digital world now – and only getting bigger. Your business likely already has an organic social media...
read moreWhat is Email Automation?
As a business owner, you probably already know that email is a critical marketing tool for your business. It lets you send personalized and targeted...
read moreThe Importance of Featuring Website Testimonials
The most effective ads for your business aren’t what you might think. It’s not a big expensive billboard, a flashy website, or a new and...
read moreHow to Create an SEO Strategy for Business Growth
SEO (search engine optimization) is a term that is so commonplace in marketing that it almost becomes white noise. Companies of all sizes certainly understand...
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