Email can be one of the most credible and lucrative content marketing strategies if you know how to use it. But what is more important...
read moreWhat to Do in a Sales Email
February 7, 2018
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Sending an email to a prospect is a privilege, not a right. When a prospect shares their contact info with you, they are offering you...
read moreThe Difference Between B2C and B2B Email Marketing
September 6, 2017
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If you’re like 60% of content marketers, you’re using email marketing and hopefully gaining positive returns. While the online marketing sphere has erupted with new...
read moreThe Good and Bad of Email Subject Lines
August 30, 2017
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It’s an age-old problem of the chicken or the egg? Your email marketing efforts aren’t gaining traction or converting into sales — was it the...
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