Core Values

The values of your organization are one of the three pillars of your business These values determine who to hire, and who doesn’t belong on your team It’s how you build a strong team – learn more in this video Join John Arnott, business owner and digital marketing expert, to...

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Managing Conflict

We all experience conflict in our lives as people and business owners – but most of the time, we can choose to avoid conflict Dial down the defensiveness and open a dialogue instead – learn more in this video Join John Arnott, business owner and digital marketing expert, to learn...

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5 Steps to Your Best Campaign

There are five simple steps you need to take to build your marketing campaign Whatever the goal of your digital campaign, the steps to success are the same – learn more in this video Join John Arnott, business owner and digital marketing expert, to learn about the steps to create...

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The C1M app – Measure Digital Marketing Results

You won’t truly know how well your digital marketing efforts are working unless you measure your results That’s easy with the right technology, like the C1M app – learn more in this video Join John Arnott, business owner and digital marketing expert, to learn about this integrated digital marketing solution...

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The 5 Things Your Website Homepage Must Have

Create a homepage that has the 5 things you need to capture attention and convert visitors to customers Your website won’t work for your business unless you have these key elements – learn more in this video Join John Arnott, business owner and digital marketing expert, to learn about the...

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The Advantage Method

When you encounter a setback, you can choose to use the Advantage Method to turn it around Everything will work out well, if you use this simple and effective method – learn more in this video Join John Arnott, business owner and digital marketing expert, to learn about the right...

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GeoFencing and Proximity Marketing

Sending out targeted ads based on prospect location is a powerful marketing tool – here’s how to do it right The most advanced location-based advertising technology is based on geofences or beacons – learn more in this video Join John Arnott, business owner and digital marketing expert, to learn about...

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Does your business have a leaky funnel?

If your ads are getting clicks, and your business is getting calls, but you’re not seeing that convert into sales – you have a leaky funnel Learn the most effective ways to fix a sales funnel that’s leaking prospects before they become customers Join John Arnott, business owner and digital...

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Hybrid Meetings – When In-Person meets Virtual

Meetings where some attendees are online, and some are in person, are becoming more popular – but they’re tricky to get right Learn the most effective ways to run these hybrid meetings, and how to get the best results from your gatherings Join John Arnott, business owner and digital marketing...

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How to Plan Social Media

The best way to create and plan social media content for your business is right here Coming up with compelling, engaging content for your social media channels is easy with a simple weekly schedule Learn the most effective way to plan your social media posts in this video Join John...

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